The fitness industry is super saturated with diet plans, supplements and workouts that guarantee you results, but don’t be fooled. There is ALWAYS fine print or conditions somewhere to deal with. And they are never easy to find either.

The sad reality is, nothing in life is guaranteed, especially weight loss.

If it seems too good to be true it likely is. Weight loss is very dependent on a number of variables. If you understand this concept and do the right things, you will succeed.


Let’s take this scenario into consideration. You watch an infomercial for this cool new ab gadget called the Slimersizer and you get all excited. “Unpaid” actors give their testimonies and say how this device changed their lives and caused them to lose an enormous amount of weight in a short amount of time. They even show before and after photos to prove it. Well, I’m afraid I’ve got some bad news.

If you look closely at the screen, you’ll see an asterisk and some very small words listed next to it in the form of a sentence or two. This statement is mandatory by law and it says something to the degree of “Results not typical. People in this commercial followed a strict diet and exercise plan as well as restricted their caloric intake.”

This is the same statement you will find on any fad diet or fitness program that guarantees you results. What does this all mean? It means the only thing that is guaranteed is you have to work hard to successfully lose weight and keep it off. There are no short cuts.

Sure the gadgets, toys, diet plans and workout programs might give you a boost, but in reality you need to embark in a complete lifestyle overhaul to lose weight. Simply put, think in terms of a holistic approach.

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Now let’s go back to the Slimersizer example and accompanied fine print. The tool will only give you sexy, defined abs if you burn the fat that covers them AND honour your diet. And it doesn’t matter if it’s an ab gadget or not. The solution to a problem that looks complicated is simple. Create a daily caloric deficit and you will lose weight.

Your best option is to reduce your intake by 500 calories a day through diet alone, exercise alone or a combination of the two. This approach will enable you to lose weight in a slow and steady pattern—in the range of 1 lb. per week. Fast weight loss plans are like get rich quick schemes—they rarely work. And in the off chance they do, they are not sustainable for the long haul.

Think about what happens when you rush through something, such as building a house. Pipes start to leak, drywall develops cracks, the roof might be crooked and cabinets don’t line up correctly.

However, if you take your time and aim for accuracy with every detail, the house will look fantastic upon completion. Treat your body like that beautiful house and give it the same respect and you will have guaranteed weight loss.


Lead image by Nicole Hanusek

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Pollyanna Hale Health and Lifestyle coaches
Lost 13 Kg in Total
Mel, 32y Location: London, United Kingdom Working with Pollyanna changed everything. I lost 13kg, got toned and have more energy than ever! Get same results!


Chriz Zaremba Fitness Consultant
Lost 45 Kg in Total
Chris, 50y Location: London, United Kingdom Lost 45kg after the age of 50 and now competes and wins physique competitions and runs marathons Check our weight loss plans